The 5 Imperatives for Changemakers
Tuesday, November 8, 2016 from 3:00 – 6:00 pm the IFAS Straughn Center [map]
The scientific evidence is piling up—stories are one of the most effective ways for you—as a leader—to engage people, change the way they think, and connect them with your goals. But to make stories work, you need to master the structure of a good narrative, the elements that make a story unforgettable, and find ways to build a storytelling culture within your organization.
In this session, led by Ann Christiano of the UF College of Journalism and Communications, you’ll learn 5 key strategies to give your communication and leadership skills a boost. By leveraging a science-based approach to storytelling, you will achieve greater buy-in from colleagues and be better equipped to explain the significance of your work to funders, policymakers, journalists, and potential collaborators. Empowered with more focused, purposeful, and memorable communications, you will connect with the people best positioned to help you influence and implement positive change.
The best leaders communicate well, and the best communicators lead well. Be the best changemaker you can be by mastering “the 5 imperatives.”